Privacy policy
Last updated October 07, 2026.
CompareFurnished is a price comparison site. We keep measurement boring and first-party. Here is the whole picture.
What we measure
We run our own measurement on our own domain. When you use the site we record: the pages you view, the page that referred you, your interactions with the product (searches, stay-length changes, sorts, filters, map use, comparisons, and which provider you click out to, including the price shown), your country as reported by our CDN, and whether you are on mobile or desktop. Each browser tab gets a random session id that exists only for that tab session; it identifies a visit, not a person.
What we do not collect
No names, no email addresses, no accounts. We do not store your IP address in our analytics. Our own measurement sets no cookies and uses no third-party analytics or social widgets. We do not sell or share personal information (as those terms are defined in the California Consumer Privacy Act). The one third-party tool on the site is Google's advertising measurement tag, described in the next section.
Advertising measurement
We advertise on Google, and we use Google's measurement tag (gtag.js) to report one thing back to Google Ads: that a visit which started from one of our ads led to a click out to a provider. To connect the ad click to that action, Google may set and read its own cookies on this site. Google processes this data under its own privacy policy; you can control ad personalization at adssettings.google.com, and browsers with tracking protection or ad blockers will simply block the tag, which does not affect anything on this site. We send Google no names, emails, or other personal details, because we do not have any.
When you arrive from one of our ads, the ad click identifier Google appends to the link (the "gclid") is kept in your browser's per-tab session storage and recorded with our own click measurements, and it rides along if you click through to Landing. Its only use is connecting an ad click to a resulting booking so we know which ads pay for themselves; it identifies a click, not a person, and it is discarded with the session.
Consent for these cookies is managed by our consent platform (Osano): use the cookie preferences control on the site to review or change your choices at any time. Google's tag honors those choices through Consent Mode. We also honor the Global Privacy Control signal and do not sell personal information.
When you click out
Clicking through to a provider takes you to their site, where their own privacy policy applies. We record that the click happened; what you do on their site is between you and them.
Preferences stored on your device
Your map spot, hidden providers, and the per-tab session id live in your browser's own storage, not on our servers. Clear them anytime in your browser settings. Our own measurement sets no cookies; the only cookies on this site belong to Google's advertising tag described above, and blocking them breaks nothing.
Retention
Measurement events are retained for up to 13 months and then deleted or aggregated so they no longer describe a session.
Your California privacy rights
If you are a California resident, the CCPA/CPRA gives you the right to know, access, correct, and delete personal information, to opt out of its sale or sharing, to limit use of sensitive personal information, and to not be discriminated against for exercising these rights. Here is how that maps to this site:
- Sale and sharing: we do not sell personal information and do not share it for cross-context behavioral advertising, and have not in the preceding 12 months. That is why there is no "Do Not Sell or Share" link here.
- Sensitive personal information: we do not collect it.
- Categories collected: internet or other electronic network activity (the measurement described above), with a random per-tab session id. We hold no identifiers that connect a session to a person.
- Exercising your rights: email [email protected] with "Privacy request" in the subject line; you may use an authorized agent, and we respond within 45 days as the law requires. Because we hold no account or identity data, a request may need to include the session id from your browser for us to locate anything at all.
- Shine the Light (Civil Code § 1798.83): we do not disclose personal information to third parties for their direct marketing.
Children
This site is not directed to children, and we do not knowingly collect personal information from anyone under 16.
If you email [email protected] we use your message to fix the data and reply. That is all.
Who we are
CompareFurnished is operated by Caliza LLC ("we", "us"). The service is affiliated with Landing (hellolanding.com), one of the providers compared on this site, which is disclosed throughout. Questions about this policy go to [email protected].
Changes
Changes will be posted here with an updated date at the top of this page.